5 Ways To Communicate With A Diverse Audience In Mind

5 Ways To Communicate With A Diverse Audience In Mind

As the country continues to evolve and advance, our nation seems to be “browning” more and more every day. This means that churches everywhere are beginning to evolve, too. This evolution includes programming, branding, messaging, marketing, staff culture and even target audiences. Statistics show that churches that choose not to diversify within the next 10-20 years will be struggling churches very soon. Some 43% of Millennial adults are non-white, the highest share of any... Read More
How Nehemiah’s Story Calls Us to Unity

How Nehemiah’s Story Calls Us to Unity

The work has started, but it’s not yet complete. We’ve come a long way, though, haven’t we?  Like Nehemiah, we’ve named the problem. We’ve used our resources and influence to address the problem. We’ve formulated a strategy and are working on the problem. Now it’s time to start being the Church. Remember, when we come together, it makes the enemy nervous.  Diversity in Christ We are the Church regardless of our denominations, political opinions, cultural differences. We’re connected by a... Read More
Church Diversity Done Right: 9 Keys for Including Everyone

Church Diversity Done Right: 9 Keys for Including Everyone

For far too long, evangelical life has been divided on the issue of diversity. It’s been aptly said segregation still exists in America. It exists every Sunday morning in churches across our country. In a nation that is so ethnically diverse, why are we still behind in the church? What can we do to better welcome those of differing races, nationalities, and socioeconomic levels? As a pastor, I know firsthand how hard it is to break through the cultural barriers that exist. But if we are to... Read More
How to Measure the Diversity of Your Church

How to Measure the Diversity of Your Church

The Great Commission calls us to reach all people with the good news of Jesus’ birth, death, and resurrection. Today’s church leaders are taking this call seriously, which might just be why you’re reading this blog post. You want to invite anyone and everyone to experience the fullness of God’s love. To do that, your church must be diverse. But how do you get there? And what does that landscape look like in our country today? A 2018 survey by LifeWay Research found that 81% of protestant... Read More
Getting to Know Your Neighbors

Getting to Know Your Neighbors

In one part of the city, there is Congregation A. Congregation A sits in the middle of a neighborhood where the average family income is $35,000 per year and the average family size is 4.5 people. Poverty rates are high. Violent crime rates are rising. Schools suffer from a lack of funding and teacher apathy due to the lack of resources they need to educate young minds. Kids are glad to become teenagers, and teenagers are considered blessed if they graduate from high school without having... Read More