5 Ways To Communicate With A Diverse Audience In Mind

5 Ways To Communicate With A Diverse Audience In Mind

As the country continues to evolve and advance, our nation seems to be “browning” more and more every day. This means that churches everywhere are beginning to evolve, too. This evolution includes programming, branding, messaging, marketing, staff culture and even target audiences. Statistics show that churches that choose not to diversify within the next 10-20 years will be struggling churches very soon. Some 43% of Millennial adults are non-white, the highest share of any... Read More
How to Measure the Diversity of Your Church

How to Measure the Diversity of Your Church

The Great Commission calls us to reach all people with the good news of Jesus’ birth, death, and resurrection. Today’s church leaders are taking this call seriously, which might just be why you’re reading this blog post. You want to invite anyone and everyone to experience the fullness of God’s love. To do that, your church must be diverse. But how do you get there? And what does that landscape look like in our country today? A 2018 survey by LifeWay Research found that 81% of protestant... Read More