How to Build a Social Media Team 

How to Build a Social Media Team 

Whether you’re at a church of 50 or 500 or 5,000, you should be embracing and utilizing social media and all it offers. But the reality is, many churches simply cannot afford—or choose not to put paid resources into—staff for these roles. Regardless of where your church falls on this spectrum, it’s going to be important that you build a team of volunteers to assist with all that this entails. You can’t do it alone, and you certainly shouldn’t! Here are some of the types of... Read More
Dealing with Negativity on Social Media

Dealing with Negativity on Social Media

Social media is a wonderful tool, with which we could not do without. However, it does have its downsides—one of them being that it, by its very nature, invites user input. We are literally opening ourselves up to opinions all day long, simply by having a Facebook page for our churches. So, what happens when things get nasty? What do you do when an argument erupts in the comments, or when a church member starts trolling your Instagram account? Let’s discuss. . . .  Respond on Social... Read More
Social Media Tips for Leaders

Social Media Tips for Leaders

Social media is a great tool for student ministers. At almost any time of the day, a youth leader can interact with their student. Whether it is reminding them of a youth event, following up on a life event, or tagging the youth kids in a humorous meme, it is a tool to maintain contact throughout the week. Social media is a big part of the lives of this generation and therefore must be important to those that are their leaders.   Be Aware of the Dangers As helpful as social media is for... Read More
Instagram and Your Church

Instagram and Your Church

Instagram is one of the fastest-growing social platforms in existence right now. Sprout Social reports that there are currently upwards of 800 million monthly active users. Many experts project that number will rise to a billion by the end of 2018. For perspective, that’s more than double the monthly active users of Twitter. One of the main reasons for its popularity? The visual aspect of the platform. Instagram is 100 percent based on visuals. It’s easy to consume content quickly... Read More
Don’t Get Lost In The Recent Facebook Shuffle!

Don’t Get Lost In The Recent Facebook Shuffle!

At the beginning of this year, Facebook announced that our newsfeeds would be changing. First, they shared that they would be prioritizing posts shared by friends and family over posts shared by outside publishers. Shortly thereafter, they added that they were going to start prioritizing local news stories in our feeds, determined by geographic area. These are some interesting moves for Facebook that will certainly impact you as a Facebook user, but will be just as impactful as a leader who... Read More