Following Up With Guests Using Surprising Intentionality

Following Up With Guests Using Surprising Intentionality

Have you ever seen an ad appear—about something you mentioned in passing—while you’re browsing the Internet? It can be surprising. How did they even know that?! Sometimes we don’t even remember saying the words. We thought it was just the tiniest thought in our minds. Yet, boom! There is a specific ad for what we’d talked about or thought about. How? A simple swipe, slight tap, usual click or scroll and the very things we had on our minds show up in our various feeds. We don’t know whether to... Read More
What Does it Mean to be Community-Focused?

What Does it Mean to be Community-Focused?

A few years ago, at the very first Rethink Leadership, Jeff Henderson came on stage and talked about what his church was doing in the community. He called it being “for” his community. From this moment on, I began to hear what it was like for a church to really be “for” their community. As compelling and amazing as Jeff’s vision for his community was, the reality is that there have been churches all over the world that have been “for” their community for a long, long time. It is actually what... Read More
Doing More Through Community Sports Centers

Doing More Through Community Sports Centers

In January 2011, the nZone opened its doors. It’s an 83,000 square-foot former Budweiser distribution center converted into a sports complex that now sees on average of 500,000 people come through its doors each year. What makes the nZone unique is that it is owned and operated by New Life Christian Church. New Life built the nZone as a way to serve the community. Having an indoor sportsplex was an expressed need of the community, so that is one of the ways we felt that we could best help our... Read More
Using Hashtags to Generate Ministry Conversations

Using Hashtags to Generate Ministry Conversations

Hashtags can sometimes be confusing and other times they can be useful. The information we send out from our ministries often reaches the right audience because of effective hashtag usage. In the world we live in today, we are oversaturated with information, which means we have to try to find a way to make our message of hope stand out from the crowd. Hashtags are not a fool-proof plan for doing so, but they certainly are a good starting point for helping us get out in front and to engage... Read More
How Churches Can Use IGTV

How Churches Can Use IGTV

IGTV hit the world just a short time ago but it already has people talking. Have you heard about IGTV yet? Maybe a better question is have you started playing around with it yet for your church or ministry?  What is IGTV?   IGTV stands for Instagram TV and allows you to upload long form videos up to 10 minutes . . . unless you are a large or verified account which are allowed to post videos up to one hour in length. This is quite different from other Instagram videos and stories in which... Read More