What It Means To Refine The Message

What It Means To Refine The Message

Refine the Message: Craft core truths into engaging, relevant, and memorable experiences. “Can you hear me now?” The pitch line for a cell phone service provider communicates the importance of being able to receive a message loud and clear. As a church leader, you have a high level of responsibility for how you handle information. The importance of crafting the message of God’s story in a relevant and applicable way won’t change the truth of the message, but it can make... Read More
Communicating So People Will Come Back

Communicating So People Will Come Back

by Geoff Surratt I normally don’t like to watch movies more than once, but there are a few that I’ll watch anytime they’re on. One is Shawshank Redemption. If I’m flipping through the channels and come across Shawshank I have to stop every time. I never get tired of hearing Andy Dufresne say: “I guess it comes down to a simple choice, really. Get busy living or get busy dying.” Or Red telling Andy: “Let me tell you something my friend. Hope is a dangerous thing. Hope can drive a man insane.... Read More
What is Really Sacred?

What is Really Sacred?

A lot of unnecessary rifts exist because well-intentioned leaders make the wrong things sacred (communication styles, worship, service times, technology, architecture). All of those things should be redefined based on how well they highlight what is timeless. We should constantly be changing certain things for the sake of what is timeless. Our message is timeless, but how we present it can become stale. Worship is timeless, but our style may not resonate with certain cultures. Relationships... Read More
Rethinking the Way we Communicate to Teens

Rethinking the Way we Communicate to Teens

Ever been on a plane? I’m sure most of us have. Ever get bored or not pay attention to the pre-flight instructions that the flight attendants give? Again, I’m sure most of us have. After all, if you’ve heard it once, you’ve heard it a million times. Well, the good people at Virgin America decided that “boring” instructions were no longer good enough for them. So, they came up with this: The result? Over eight million people have watched it, over 400,000... Read More
One of the Biggest Fears Keeping Churches from Having Marriage Ministries, AND the Easy but Essential Way to Get Over It

One of the Biggest Fears Keeping Churches from Having Marriage Ministries, AND the Easy but Essential Way to Get Over It

What keeps many churches from having a marriage ministry? When I say marriage ministry, I don’t mean an annual retreat or having small groups read the newest, fattest marriage book. I’m talking about an ongoing ministry to couples, regardless of their stage of life. I have spent the last 12 years focusing on marriage ministry in the local church. Four of those years have been spent focusing solely on empowering the local church to have a marriage strategy. The number one reason I hear from... Read More