Leveraging Social Media to Reach Parents

Leveraging Social Media to Reach Parents

It is well known that if you want to reach students these days, you have to have an active presence on social media. That is where students are and will be. But what about parents? How do you reach parents these days? As hard as it may be to believe, social media is actually a great way to reach parents. Sure, they may like emails a lot and may not be on as much social media as their children are, but they are actively on one social media platform or another. That is why you can use social... Read More
How to Build Community Through Online Church

How to Build Community Through Online Church

As churches look to find ways to reach more people for Christ, online church is often brought up. What online church looks like depends on the church, but in this very digital and online world we live in, looking to use online tools to reach more people in your local community (and the world) is a great option to consider. One comment commonly heard about online church is that it isn’t “real community.” People who argue this point make it seem as if the only way to have community is through... Read More
Creating a Strategic Communications Plan

Creating a Strategic Communications Plan

Communication is key in nearly every area of life, and that includes being a ministry leader. So, it should go without saying that some sort of a plan would be necessary to ensure that it’s done well—and that’s why your church needs a Strategic Communications Plan. Oftentimes, churches have staff members in communications or marketing roles that can help to lead this charge, but if not, you might just be that person! So, what exactly does it look like? Research Any good... Read More
Repurposing Your Ministry Content Online

Repurposing Your Ministry Content Online

A lot of work goes into producing creative content for your church. From graphic designers to video editors to writers, photographers, and other local artists, there’s a great deal of blood, sweat, and tears that generally only see the light of day briefly. That’s such a shame! Wouldn’t it be great if you could get more mileage out of these beautiful creations so that more people could be influenced by it? Not only for the sake of these individuals, but more importantly for... Read More
How Churches Can Use IGTV

How Churches Can Use IGTV

IGTV hit the world just a short time ago but it already has people talking. Have you heard about IGTV yet? Maybe a better question is have you started playing around with it yet for your church or ministry?  What is IGTV?   IGTV stands for Instagram TV and allows you to upload long form videos up to 10 minutes . . . unless you are a large or verified account which are allowed to post videos up to one hour in length. This is quite different from other Instagram videos and stories in which... Read More
How to Incorporate Social Media into your Weekend Services 

How to Incorporate Social Media into your Weekend Services 

Today it is very rare for someone not to be on social media in some capacity. They may not have accounts on all of the most popular social networks (Twitter, Facebook, Snapchat, Instagram or Pinterest) but they have at least one of these. Considering the amount of involvement and engagement on social media channels, it is important that you, as the church, use this to engage your attendees and encourage them to share.  Considering the amount of involvement and engagement on social media... Read More