Making Of Orange – YOUR Impact

So did you know that by signing up for Orange, YOU are providing jobs for real people that are trying to make a better life for their families? And if you are in the Charlotte, North Carolina, area these people might just be in your backyard. This year, we have partnered with an incredible organization called Plywood People to create the conference bags for each attendee. Plywood as joined forces with a group of refugees in North Carolina to take used billboards and turn them into your... Read More
February Podcast: Coca-Cola Communicates Effectively!

February Podcast: Coca-Cola Communicates Effectively!

Interview with Matt McKee & Jace Rhee Matt is getting to speak to some incredible people this month! And Jace is no exception. He works with Coca-Cola Corporation in their marketing department. Specifically, Jace is responsible for all of the messaging that goes out to the corporate clients of Coke. So he knows a thing or two about how to have a clear message and communicating it in an effective way. Without clear goals, your message isn’t living up to it’s full potential. So grab a Coke... Read More

Made to Stick 2

After a week off, we’re picking back up this month’s Book Review on Made to Stick by Chip and Dan Heath. If you’re just joining us, make sure to check out the first introduction post and you can buy it here. They share “why some ideas survive and others die”. The template or outline that we’re using here is the same one that we use in our premium YouLead content for the 2 book reviews we share there each month. The Secret Sauce (that makes this book good) •... Read More